Posted inCareers

How to Market Yourself as a Job Candidate

Stuck in a job you don't like? Most candidates scramble to get hired without spending a lot of time thinking about what will really make them happy. Like a good go-to-market strategy for a product or solution, there is a lot that goes into defining, building, and executing a plan to find your dream job.
March 29, 2021
Posted inMarketing Strategy

How I Built a (Marketing) Rocketship

I have always had an entrepreneurial mindset-whether it was adding more readers to my paper route, exponentially increasing our school fundraiser donations, convincing everyone I met that Girl Scout cookies…
March 15, 2021
Posted inCareers

Pro Tip #1 – The Marketer in the Mirror

At its core, what we do as marketers is build awareness and create sales opportunities. Unfortunately, when it comes to our own career trajectory-or even job security-we forget to turn…
March 11, 2021